HOLIDAY SALES 2025

Hooked on the Holidays

Your one-stop guide to every holiday deal at B&J Sporting Goods. All the information for Black Friday, Small Business Saturday, Cyber Monday, and our December-long Christmas Sale is gathered here for easy access.

Black Friday – Friday, November 28 (In-Store Only)

Early Bird: 7–10AM

• 25–50% off everything in the store. No exclusions.

10AM–6PM

• 15–50% off everything in the store
• FREE gift with purchase, while supplies last.

Black Friday is our biggest sale of the year and the best time to stock up for winter fishing and holiday gifting.

Small Business Saturday – Saturday, November 29 (In-Store Only)

10AM–6PM

• 10% off the entire store, no exclusions
• FREE Gamakatsu G3500D tackle box with purchases of $100 or more while supplies last
• Global Credit Union in-store partnership including a GIVEAWAY for a B&J Gift Certificate

Shopping small keeps your dollars in Alaska and supports Anchorage’s fishing community.

Cyber Monday – Monday, December 1 (Online Only)

12AM–11:30PM

• 25% off online purchases of $50 or more
• FREE shipping on orders of $100 or more
• If it’s on the site, it’s included. Just visit bnjsg.com

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December Sale – December 1–31 (In-Store Only)

• All Fenwick Brand Rods – 25% off
• Penn Fathom Electric 30 Reel – 20% off
• FREE line (mono or braid) with any rod and reel purchase or combo
• B&J Custom Halibut Rigs – 10% off
• Bulk loose weights (Cannon pyramid and cod weights) – 10% off
• Ace Line Haulers – 15% off
• XtraTuf Footwear & Apparel – 20% off
• Dry bags and backpacks – 10% off

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Annual Christmas GIVEAWAY – Nov 28 to Dec 21 (In-Store Only)

Over $1000 in prizes

• Prizes:
  • Grand Prize - Daiwa Tanacom Electric Reel 500
  • 1st Prize - $100 B&J Sporting Goods Gift Card
  • 2nd Prize - Vallation Outerwear Hoodie
• Rules:
  • Must be an Alaska resident
  • Must be 16 or older
  • No purchase necessary
  • One entry per person per day
• Winners notified Monday, December 22

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Holiday Hours

Thanksgiving Eve: closes at 4pm
Thanksgiving Day: closed

Christmas Eve: closes at 4pm
Christmas Day: closed

New Year’s Eve: closes at 4pm
New Year’s Day: closed

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Additional Notes

• FREE in-store gift wrapping while supplies last begins December 1st.
• Ice fishing gear is arriving daily.
• Reels turned in by the end of November will be ready for Spring 2026 at our in-house Tackle Repair Center.
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