GoFISH, Alaska! Your journey to the best fishing trips starts here.
Expertly curated tackle, bait & gear—for Alaskans who fish to catch.
Open for the Season!
Come see us in Whittier, AK at our summer season pop-up shop - B&J's Tackle Box!
Designed by Us. Made for You.
B&J Russian River Fly Rod Collection - meet our "Meat Stick"
B&J Fly Fishing Collection
Shop Top Categories
Our B&J Drybag Collaboration Project!
Our 40L Fully Waterproof Dry Bag Backpack
Expert Advice, Product Guides & Alaskan Fishery Updates
B&J's Blog: Your Trusted Source for Alaskan Fishing Expertise
Pre-Order Frozen Baits
Featured & Popular Items
"REEL Deal" News
Join our 'REEL DEAL' News email list and net our latest fishing gear updates, exclusive offers, and insider tips! Sign up now to reel in savings and kickstart your next fishing adventure with B&J Sporting Goods. Get early access to upcoming events, in-store and online giveaways, new product drops, and more!
We're more than a tackle & bait shop!
About Us
We're Alaska's largest fishing store, tackle & bait shop! Discover B&J Sporting Goods, a landmark fishing goods shop in Anchorage, Alaska since the 1950s. As the largest tackle, bait, and fishing gear store in the state, we're dedicated to empowering Alaskans and fishing enthusiasts to make the most of their outdoor adventures in the Land of the Midnight Sun. Our mission is to elevate the Alaskan fishing experience with meticulously curated gear and expert advice. Why? Because we know the greatest fishing trips begin right here, with us!
Gear Rental
Don't lug your gear everywhere or scramble for last-minute supplies. Our flexible gear rental packages have you covered. Whether it's for a day trip or a week-long adventure, our affordable rates and convenient location in Anchorage and Whittier (summer only) make it easy. Rods, reels, waders - all 'ready to fish' and available year-round. Reserve yours today. Call us now to secure your gear!
Our "TRC"
Your reels, our expertise. Our in-house Tackle Repair Center technicians ensure every reel is 'fish ready,' so you can focus on landing the big ones. From routine maintenance to repairs, we've got you covered. Click below for more info or to get a quote.
Visit Us in Anchorage
