Now Open for the Season! | 11am Fri - 3pm Sun | B&J Tackle Box in Whittier, AK

B&J's Tackle Box - Whittier, Ak

Visit our Pop-up Shop!

NOW OPEN! The best place in Whittier for ice, firewood and last minute gear? Our seasonal pop-up tackle and bait shack in of course!

Schedule: Friday - Sunday and some weekdays.

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Wanna be fishing buddies?

Join our 'REEL DEAL' News email list and net our latest fishing gear updates, exclusive offers, and insider tips! Sign up now to reel in savings and kickstart your next fishing outing with B&J Sporting Goods. Get early access to upcoming events, in-store and online giveaways, new product drops, and more!

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GoFISH, Alaska! Your journey to the best fishing trips starts here.

Expertly curated tackle, bait & gear—for Alaskans who fish to catch.

Open for the Season!

Come see us in Whittier, AK at our summer season pop-up shop - B&J's Tackle Box!

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Designed by Us. Made for You.

B&J Russian River Fly Rod Collection - meet our "Meat Stick"

Fly rods built specifically for the way Alaskans fish.

Our exclusive B&J Russian River Meat Stick Fly Rods are headed into their 2026 run! Both powerhouse models—the 9' 10wt and the 9' 8wt—sold out fast. Designed for Alaskan anglers chasing hard-fighting salmon, these rods deliver unmatched strength and performance.

We’re bringing in 200 of the 10wt and 100 of the 8wt—and that’s it for the year. Pre-order now to guarantee yours before they’re gone again

9' 10wt - 2026 Pre-order

9' 8wt - 2026 Pre-order

B&J Fly Fishing Collection

B&J Red Salmon Special Fly Line WF 8/9/10wt

Built for Reds on the Kenai & Russian River

$89.99

B&J Russian River Special Sink Tip Fly Line 300gr

Built for Red Salmon Flossing in Fast Alaskan Water

$89.99

B&J Russian River Special Sink Tip Fly Line 350gr

Fast Sink Power Line for Heavy Water Red Salmon

$89.99

Pre-Order

B&J Russian River Meat Stick Fly Rod 9' 8wt 2pc [pre-order for Spring 2026]

Our very first B&J Custom Designed Fly Rod made in partnership with Okuma! Designed for Alaskan's who fish.

$119.99

Pre-Order

B&J Russian River Meat Stick Fly Rod 9' 10wt 2pc [pre-order for Spring 2026]

Heavy-duty 9' 10wt fly rod designed for salmon, halibut, and big-game fishing. Features advanced control and iconic Alaskan craftsmanship.

$119.99

Limited Stock!

Deckhand B&J + Daiwa Dry Bag 1-Day Backpack 40L- Gray/Navy

$99.99

Shop Top Categories

Shop by Brand

Shop by Activity

Shop by Fishing Style

Shop by Target Species

Our B&J Drybag Collaboration Project!

Our 40L Fully Waterproof Dry Bag Backpack

Expert Advice, Product Guides & Alaskan Fishery Updates

B&J's Blog: Your Trusted Source for Alaskan Fishing Expertise

Shop B&J's Online!

Pre-Order Frozen Baits

Available for Pickup Only

Trolling Herring Frozen Bait

Alaska’s go-to frozen bait for saltwater fishing

$10.99

Available for Pickup Only

B&J Squid Frozen Bait 5lb

Popular for halibut!

$39.99

Available for Pickup Only

B&J Frozen Halibut Herring Bait Fish 5lb bag

$22.99

Available for Pickup Only

B&J Frozen Halibut Herring Bait Fish 10lb bag

Popular for halibut fishing!

$39.99

Available for Pickup Only

Sardines Frozen Bait 1lb - Tray

Oily, tough, and deadly for big saltwater fish

$14.99

Available for Pickup Only

Fresh Frozen Bait by the Pound: Whitefish

Popular for ice fishing!

$15.00

Featured & Popular Items

Bekina StormGrip Boot Blue/Orange

Built for the commercial deckhand, the DIY crabber, or any Alaskan angler who needs serious traction underfoot.

$164.95

Buy Now

Pre-Order

B&J Russian River Meat Stick Fly Rod 9' 8wt 2pc [pre-order for Spring 2026]

Our very first B&J Custom Designed Fly Rod made in partnership with Okuma! Designed for Alaskan's who fish.

B&J Russian River Meat Stick Fly Rod 9' 10wt 2pc [pre-order for Spring 2026]

Heavy-duty 9' 10wt fly rod designed for salmon, halibut, and big-game fishing. Features advanced control and iconic Alaskan craftsmanship.

Give the gift they can select themselves!

$25.00

Buy Now

Great Gift!

B&J Sporting Goods Logo Sticker 5"x4"

Durable 5"x4" vinyl sticker with high-gloss finish. Weatherproof and fade-resistant—perfect for cars, boats, and coolers. Show your B&J Sporting Goods pride!

$2.00

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New!

Tibor Billy Pate "The Alaskan" Anti-Reverse Fly Reel - Salmon

Deluxe, custom designed all Alaskan salmon fly reel. Engraved salmon & "The Alaskan" on matte finish.

$675.00

Buy Now

Great Gift!

PENN Fathom Electric Reel Kit - Silver/Black

$799.95

Buy Now

B&J 5 Gallon Bucket White

$9.99

Buy Now

B&J Shrimp Shot Rope

Hand-spliced in Alaska, built for deep drops and fewer hang-ups.

$74.99

Buy Now

Captn Jack's Tide Book - Spiral Bound | Bristol Bay 2025 Edition

Tide and current guide for Bristol Bay, Alaska

$24.95

Buy Now

TFO The Little Red Fishing Knot Book

Pocket-sized knot guide with 50+ essential fishing knots.

$8.95

Buy Now

Pre-order

Alaska Pocket Fishing Guide Revised Edition by Rene Limeres

$7.50

Pre-Order

Columbia River Sculpin Jig 1/8 oz

$5.49

Buy Now

Columbia River Tube Skirt 1.5" 5pk White/Silver

$2.19

Buy Now

Buzz Bomb UV Flashbomb Yellow 5"

$14.29

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Luhr-Jensen 1/4 Krocodile Treble Hook, Fluorescent Chart/Green UV, One Size (1003-014-1601)

$8.25

Buy Now

Scotty #1142 Manual Downrigger Handle w/ Bolt and Sleeve BLACK

$15.11

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Scotty #265 Fly Rod Holder w/ #241 Side Deck Mount, Black, Small

$38.49

Buy Now

Columbia River Sculpin Jig 1/8 oz

$5.49

Buy Now

Pucci 19NCIS-35PK Swivels NCIS 3 Nickel Crane W/Intrlk Snap 5Pk Up

$1.31

Buy Now

P-Line Shinsei 100-Percent Pure Fluorocarbon Leader Material (25 Meter, 2-Pound)

$9.89

Buy Now

POWER PRO 31500650300C SSV2 65 Lb 300 Yd Aqua Green

$54.99

Buy Now

Hot Spot 580 11" Pro'S Choice Series Flasher, U.V. Moon Jelly

$21.97

Buy Now

15 LB X 5 YD ~ TUF-Leader

$9.12

Buy Now

KandleFish 4 1/2 Oz Trout

$5.49

Buy Now

K-B Yellow Bird Fishing Products Holographic Series Fishing Lures

$8.02

Buy Now

Columbia River Tackle Sculpin Tube 2.5" 1/8oz Chartreuse

$6.59

Buy Now

Better Search

Our search functionality is getting a complete overhaul! And we're working overtime so things are easier to find.

Better Product Descriptions

We want you to feel confident in what you're shopping for. Having clear product descriptions is an important part of this!

Better Images

It's a visual world. We understand images are important when it comes to shopping online. We're stepping up our game.

"REEL Deal" News

Join our 'REEL DEAL' News email list and net our latest fishing gear updates, exclusive offers, and insider tips! Sign up now to reel in savings and kickstart your next fishing adventure with B&J Sporting Goods. Get early access to upcoming events, in-store and online giveaways, new product drops, and more!

Subscribe

We're more than a tackle & bait shop!

Purchasing Options

Get 10% OFF with Military Discount (with Valid ID), opt for Buy Online/In-person Pickup, explore Commercial & Bulk Sales, or place Bush Orders.

Trip Preparations

Prepare for your trip with Fishing & Hunting Licenses, or opt for our "You Catch It, We Ship It" Fish Boxing & Shipping service.

Gearing Up

Get ready with our FREE Line Spooling w/ purchase of line and Gear Rental Packages.

Tackle Repair Center

Trust our experts for Rod Repair, Reel Repair, Net Re-Hang, and Net Repair services.

About Us

We're Alaska's largest fishing store, tackle & bait shop! Discover B&J Sporting Goods, a landmark fishing goods shop in Anchorage, Alaska since the 1950s. As the largest tackle, bait, and fishing gear store in the state, we're dedicated to empowering Alaskans and fishing enthusiasts to make the most of their outdoor adventures in the Land of the Midnight Sun. Our mission is to elevate the Alaskan fishing experience with meticulously curated gear and expert advice. Why? Because we know the greatest fishing trips begin right here, with us!

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Gear Rental

Don't lug your gear everywhere or scramble for last-minute supplies. Our flexible gear rental packages have you covered. Whether it's for a day trip or a week-long adventure, our affordable rates and convenient location in Anchorage and Whittier (summer only) make it easy. Rods, reels, waders - all 'ready to fish' and available year-round. Reserve yours today. Call us now to secure your gear!

Call (907) 274-6113

Our "TRC"

Your reels, our expertise. Our in-house Tackle Repair Center technicians ensure every reel is 'fish ready,' so you can focus on landing the big ones. From routine maintenance to repairs, we've got you covered. Click below for more info or to get a quote.

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Visit Us in Anchorage

Whether you need geared up to go out, want expert answers to your Alaska fishing questions, have a Tackle Repair Center drop off (or pick up,) or simply say "Hi" and share a good fish tale, we're here to help you elevate your Alaskan fishing game any way we can.

Our Location & Mailing Address

113 W Northern Lights Blvd Suite J/K Anchorage, Alaska 99503

Our Hours

SHOP'S OPEN 10am - 6pm Daily SHOP'S CLOSED - Thanksgiving Day - Christmas Day - New Years Day

Contact Info

(907) 274-6113

info@bnjsg.com

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